Data Protection Declaration

We use the web analysis service Google Analytics from the provider Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland on our website. We use this web analysis service to analyse and regularly improve the use of our website. We use the statistics obtained to improve our content and make it more appealing to you. Google processes the website usage data on our behalf and is contractually obliged to take measures to ensure the security and confidentiality of the processed data. The service uses cookies, which are stored on your end device and enable us to analyse the use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, due to the activation of IP anonymisation on these websites, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the European Economic Area Agreement. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google uses the data collected in this way to provide us with an evaluation of the visit to our website and the usage activities there. This data may also be used to provide other services related to the use of our website and the use of the internet. Google states that it will not associate your IP address with any other data.

The legal basis for the use of Google Analytics is your voluntary consent, which you have given to us via our cookie banner (Art. 6 (1) (a) GDPR).

You can access and view the provider’s privacy policy at https://policies.google.com/privacy?hl=en.

We use the Google Ads online marketing process on our website, including conversion tracking. This is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as “Google”).

We use conversion tracking for the targeted advertising of our content in the Google Display Network. The legal basis is Art. 6 (1) (a) GDPR (your consent).

If you click on an ad placed by Google, the conversion tracking we use stores a cookie on your end device. These conversion cookies lose their validity after 30 days and are not used for your personal identification. If the cookie is still valid and you visit a specific page of our website, both we and Google can determine that you have clicked on one of our ads placed on Google and that you have subsequently been redirected to our website.

Google uses the information obtained in this way to provide us with an anonymised total number of visitors to our website. We also receive information about the number of users who have clicked on our ad(s) and about the pages of our website that were subsequently accessed. Neither we nor third parties who also use Google Ads will be able to identify you in this way.

You can also prevent or restrict the installation of cookies by configuring the appropriate settings in your internet browser. You can also delete previously stored cookies at any time. However, the steps and procedures required for this depend on the specific internet browser you are using. If you have any questions, please use the help function or documentation on your internet browser or contact the manufacturer or support team.

You can access and view the provider’s privacy policy at https://policies.google.com/privacy?hl=en.

We use the Remarketing function from Google on our website. This is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as “Google”). The function is used to present interest-based advertising to website visitors within the Google Display Network. A cookie is stored in the browser of the website visitor, which makes it possible to recognise visitors when they visit websites that belong to the Google Display Network. On these pages, the visitor can be presented with advertisements that relate to content that the visitor has previously accessed on websites that use Google’s Remarketing function.

According to Google, it does not collect any personal data during this process. However, if you do not wish to use Google’s Remarketing function, you can deactivate it by configuring the appropriate settings at http://www.google.com/settings/ads. Alternatively, you can deactivate the use of cookies for interest-based advertising via the network advertising initiative by following the instructions at https://thenai.org/opt-out/.

The EU standard contractual clauses have been agreed with Google, thus ensuring compliance with EU data protection law.

You can access and view the provider’s privacy policy at https://policies.google.com/privacy?hl=en.

Our website uses the Google Tag Manager service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as “Google”).

Google Tag Manager is a solution that allows website tags to be managed via an interface. Google Tag Manager itself does not set any cookies and does not collect any personal data. The service triggers other tags, which in turn may collect data. If deactivation has been carried out at domain or cookie level, this remains in place for all tracking tags that are implemented with Google Tag Manager.

Please note, however, that we have no influence on the technical design of Google Tag Manager, so it cannot be completely ruled out that personal data will be processed by Google Tag Manager. In this case, Google is solely responsible for this data processing. The legal basis for the use of Google Tag Manager is your voluntary consent, which you have given to us via our cookie banner (Art. 6 (1) (a) GDPR).

Further information about Google Tag Manager is provided in Google’s Terms of Use and Privacy Policy.

We have not implemented Google Maps on our website, but have linked our maps to the Google Maps and Route Planner to give you the option of displaying further geographical information and calculating routes. When you view maps on our website, Google Maps is not called up and therefore your IP address is not passed on.

If you use this link to Google Maps, data about your use of our website (referrer URL) may be transmitted to Google and collected and used by Google. This is beyond our control.

Further information about how Google Maps and the route planner use your data and Google’s Privacy Policy is available at

https://policies.google.com/privacy?hl=en

We use the HubSpot service provided by HubSpot Inc (25 First Street, Cambridge, MA 02141, USA) on our website. The responsible service provider in the EU is HubSpot Germany GmbH (Am Postbahnhof 17, 10243 Berlin; hereinafter “HubSpot”). We use this service for the purpose of email marketing (newsletter registration and newsletter sendout) and the provision of online forms (e.g. contact forms, service forms). 

If you contact us via our online forms, your data from the form will be processed in order to deal with your request. The legal basis for such transmission to us is Art. 6 (1) (f) GDPR. Other legal bases for data processing that apply in the context of specific HubSpot services (including the need for express consent in accordance with Art. 6 (1) (a) GDPR when sending newsletters) remain unaffected by this. Your data will be forwarded internally to the responsible department or contact person in order to process your request.

To fulfil the various functions, HubSpot uses cookies that enable analysis of the use of our websites by website visitors. Data is also collected on how you reached our website, for example through ads on our social media or links in our emails. In particular, this allows us to identify which aspects of our online content you are interested in when you contact us. We have concluded a data protection agreement with HubSpot, including the new EU standard contractual clauses, in which we oblige HubSpot to protect our customers’ data and not to pass it on to third parties.

Please note: If you contact us via contact forms, personal data may be transferred to service providers in third countries. These third countries do not have an adequate level of data protection. If the data is transferred to the USA, there is a risk that your data may be processed by US authorities for control and monitoring purposes without you having any legal recourse. The security of such transfer is regularly ensured by EU standard contractual clauses, which guarantee that the processing of personal data is subject to a level of security that corresponds to that of the GDPR. If the standard contractual clauses are not sufficient to establish an adequate level of security, your acknowledgement of the Data Protection Policy in the contact forms is deemed to be consent within the meaning of Art. 49 (1) (a) GDPR, which justifies data transfer to insecure third countries.

You can access and view the provider’s privacy policy at https://legal.hubspot.com/privacy-policy.

We use the Microsoft Dynamics service on our website, a marketing tool from Microsoft Cooperation, One Microsoft Way, Redmond, WA 98052-6399, USA. The responsible service provider in the EU is Microsoft Ireland Operations Limited, One Microsoft Place, South Country Business Park, Leopardstown, Dublin 18, Ireland. We use the service for the purpose of email marketing (newsletter registration and newsletter dispatch) and the provision of online forms (e.g. contact forms, service forms, etc.).

If you contact us via our online forms, your data from the form will be processed in order to deal with your request. The legal basis for such transmission to us is Art. 6 (1) (f) GDPR. Other legal bases for data processing that apply in the context of specific "Microsoft Dynamics" services (including the need for express consent in accordance with Art. 6 (1) (a) GDPR when sending newsletters) remain unaffected by this. Your data will be forwarded internally to the responsible department or contact person in order to process your request.

To fulfil the various functions, "Microsoft Dynamics" uses cookies that enable analysis of the use of our websites by website visitors. Data is also collected on how you reached our website, for example through ads on our social media or links in our emails. In particular, this allows us to identify which aspects of our online content you are interested in when you contact us. We have concluded a data protection agreement with "Microsoft Dynamics", including the new EU standard contractual clauses, in which we oblige "Microsoft Dynamics" to protect our customers’ data and not to pass it on to third parties.

Please note: If you contact us via contact forms, personal data may be transferred to service providers in third countries. These third countries do not have an adequate level of data protection. If the data is transferred to the USA, there is a risk that your data may be processed by US authorities for control and monitoring purposes without you having any legal recourse. The security of such transfer is regularly ensured by EU standard contractual clauses, which guarantee that the processing of personal data is subject to a level of security that corresponds to that of the GDPR. If the standard contractual clauses are not sufficient to establish an adequate level of security, your acknowledgement of the Data Protection Policy in the contact forms is deemed to be consent within the meaning of Art. 49 (1) (a) GDPR, which justifies data transfer to insecure third countries.

You can access and view the provider's privacy policy at https://privacy.microsoft.com/en-us/privacystatement. Users can find further information on the use of cookies in connection with the system at https://learn.microsoft.com/en-us/dynamics365/customer-insights/journeys/cookies.

Our website integrates videos from our own channel on the YouTube video portal operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. The implementation of this is based on Art. 6 (1) (f) GDPR, whereby our interest lies in the smooth integration of the videos and the appealing design of our website. We use the “enhanced data protection mode” option provided by Google.

When you access a page that has an embedded video, a connection is established to the Google servers and the content is displayed on the website by notifying your browser. According to Google, in “extended data protection mode” your data – in particular which of our websites you have visited, as well as device-specific information such as the IP address – is only transmitted to the YouTube server in the USA when you watch the video. By clicking on the video, you consent to such transmission. If you are logged in to Google at the same time, this information will be assigned to your YouTube member account. You can prevent this by logging out of your member account before visiting our website.

In some cases, information is transmitted to the parent company Google Inc., based in the USA, to other Google companies and to external partners of Google, which may be located outside the European Union. Google uses the standard contractual clauses approved by the European Commission and relies on the adequacy rulings issued by the European Commission regarding certain countries.

Further information about data protection in connection with YouTube is provided in the Google Privacy Policy at https://policies.google.com/privacy?hl=en

We have linked social media logos from Facebook, Instagram, LinkedIn, XING, Pinterest, Twitter and YouTube (hereinafter “providers”) on our website, which redirect to our profiles stored with the respective providers and are intended to enable you to follow us there.

• Facebook is a service of Meta Platforms, Inc., 1601 Willow Road Menlo Park, California 94025, USA. In the EU, this service is operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. Hereinafter both are referred to as “Facebook”.
  • You can access and view the Facebook privacy policy at https://en-gb.facebook.com/privacy/policy/
• Instagram is a service of Meta Platforms, Inc., 1601 Willow Road Menlo Park, California 94025, USA. In the EU, this service is operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.
  • You can access and view the Instagram privacy policy at https://privacycenter.instagram.com/policy/.
• LinkedIn is a service of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland.
  • You can access and view the LinkedIn privacy policy at https://www.linkedin.com/legal/privacy-policy.
• Xing is a service of XING AG, Dammtorstrasse 29-32, 20354 Hamburg, Germany.
  • You can access and view the Xing privacy policy at https://privacy.xing.com/en/privacy-policy.
• Twitter is a service of Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.
  • You can access and view the Twitter privacy policy at https://twitter.com/en/privacy.
• Pinterest is a service of Pinterest Inc., 635 High Street, Palo Alto, CA 94301, USA. In the EU, this service is operated by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.
  • You can access and view the Pinterest privacy policy at https://policy.pinterest.com/en-gb/privacy-policy.
• YouTube is a service of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. In the EU, this service is operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
  • You can access and view the Google privacy policy at https://policies.google.com/privacy?hl=en.

For data protection reasons, we have only implemented a link to our respective profiles with the providers. This means that no data about you will be transmitted to the providers unless you click on the respective social media logo. However, as soon as you click on the link we have set to our respective profile, you will be redirected to the provider’s website, which will result in data being transferred to the respective provider. We have no influence on this transfer and collection of data, including personal data, to or by the providers. We have no knowledge of the specific purposes of this data processing or its scope and storage duration. We do not know whether the providers carry out deletions, generate or assign profiles or set anonymisations, and these matters are outside our sphere of influence.

If you are logged in to one of the aforementioned providers at the same time as clicking on the respective link on our website, the data collected by the provider when you access their website will be directly assigned to your profile there.

The processing of users’ personal data is based on our legitimate interests in effective user information and communication with users in accordance with Art. 6 (1) (f) GDPR. If users are asked by the respective providers to consent to data processing (i.e. to give their consent, e.g. by ticking a box or clicking a button to confirm), the legal basis for processing is Art. 6 (1) (a) GDPR in conjunction with Art. 7 GDPR.

For a detailed description of the respective forms of processing and the options to object (opt out), please refer to the data protection declarations and information provided by the operators of the respective networks. In the case of requests for information and the assertion of data subject rights, we would also like to point out that these can be asserted with the respective provider, as they have access to the user’s data and can take appropriate measures and provide information.

We use the Flockler service to display social media content on our website. Provided by Flockler Oy Rautatienkatu 26 B 32, 33100, Tampere, Finland, this service aggregates relevant social media channels and displays them on our website.

A connection to the Flockler servers is established when visitors interact with the respective content. Flockler obtains your IP address in this process. This also applies if you are not logged in to the respective social media provider or do not have an account with them. The websites you visit are linked to your social media account and made known to other users. Data is also transmitted to the social media provider. Please be aware that as users of Flockler’s services, we do not have access to the transmitted data and have no knowledge of its further use. More information about this can be found in the provider’s privacy policy. 

The use of the Flocker plug-in is based on our legitimate interests in accordance with Art. 6 (1) (f) GDPR. We have a legitimate interest in achieving the greatest possible visibility on social media.

For this provider’s data protection policy and further information, please see: https://flockler.com/privacy-policy.